SEO report of marketing-insider.eu

Marketing-Insider - Principles of Marketing explained

marketing-insider.eu/

Marketing-Insider explains the principles of marketing easily and understandably. BECOME A MARKETING-INSIDER at Marketing-Insider.eu!

   

 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : marketing-insider.eu/

Character length : 21

Title
Marketing-Insider - Principles of Marketing explained
Description
Marketing-Insider explains the principles of marketing easily and understandably. BECOME A MARKETING-INSIDER at Marketing-Insider.eu!
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_GB
type: website
title: Marketing-Insider - Principles of Marketing explained
description: Marketing-Insider explains the principles of marketing easily and understandably. BECOME A MARKETING-INSIDER at Marketing-Insider.eu!
url: https://marketing-insider.eu/
site_name: Marketing-Insider
image: http://marketing-insider.eu/wp-content/uploads/2015/01/Marketing-Insider.png

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://marketing-insider.eu/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin19

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Marketing-Insider - Principles of Marketing explained

Character length : 53

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
108000
Heading structure in the source code
  • <H1> 
  • <H3> Difference between Economies of Scale and Economies of Scope
  • <H3> Detailed Classification of B2B Goods – From Raw Materials to Components
  • <H3> Types of B2B Products – Classification of Business-to-Business Products
  • <H3> Finding Customer Problems – Problem Analysis in New Product Development
  • <H3> Open Innovation in New Product Development – Extend your Horizon
  • <H3> Welcome to Marketing-Insider – the number one online marketing portal.
  • <H3> Become a Marketing-Insider now!
  • <H3> GET STARTED
Word cloud
  • marketing42
  • product35
  • strategies16
  • pricing16
  • new16
  • how11
  • decisions10
  • development9
  • products9
  • process9
  • mix8
  • seo8
  • customer8
  • market8
  • plan6
  • characteristics6
  • types6
  • cycle6
  • life6
  • price6
  • consumer6
  • marketing-insider6
  • analysis6
  • portfolio4
  • positioning4
  • strategy4
  • steps4
  • definition4
  • create4
  • plc4
  • economies4
  • line4
  • differentiation4
  • don’ts4
  • classification4
  • buyer4
  • segmentation3
  • explained3
  • linkedin3
  • using2
  • twitter2
  • most2
  • home2
  • pinterest2
  • advertising2
  • reality2
  • virtual2
  • presentations2
  • successful2
  • write2
  • fail2
  • facebook2
  • mobile2
  • good2
  • startups2
  • scale2
  • between2
  • problem2
  • difference2
  • detailed2
Keyword matrix
wordtitledescriptionsheading
marketing
product
strategies
pricing
new
how
Two Word cloud
  • new product5
  • plc product4
  • product life4
  • marketing plan4
  • marketing process4
  • how to create4
Three Word cloud
  • product mix decisions4
  • product life cycle2
  • life cycle stages2
  • life cycle strategies2
  • characteristics of services interesting2
  • adjustment strategies initiating2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 2 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
7.10
Flesch Reading Ease
50.40
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.50
Dale–Chall Readability
10.00
SMOG Index
8.00
Spache Readibility
5.00
Number of letters
16941
Number of words
3172
Number of sentences
882
Average words per sentences
4
Number of syllables
5728
Syllables in words
5714
Average syllables in words
1.81
Number of words in first three syllables
594
Percentage of word / syllables
18.73
Words not in Dale-Chall easy-word list
2051
Words not in Spache easy-word list
345

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
16,024 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • https://marketing-insider.eu/wp-content/themes/soledad/style.css?ver=3.1
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 103 different links.
Internal links: 91
External links: 12

External links:

Link text (anchor) Link strength
https://www.facebook.com/marketinginsidereu
https://twitter.com/MaxMarketing415
https://de.pinterest.com/maximilianclaes
https://www.linkedin.com/in/maximilianclaessens
Facebook
Twitter
Google +
Pinterest
Facebook
Twitter
Pinterest
Linkedin

Internal links:

Link text (anchor) Link strength
https://marketing-insider.eu
Home
Updates
Marketing Explained
I: Marketing and the marketing process
Definition: What is Marketing?
The Marketing Process
The 5 Marketing Concepts
The Marketing Strategy
Market Segmentation
Market Targeting
Differentiation and Positioning
Differentiation
Positioning
The Marketing Mix – The 4 Ps
Marketing Instruments
Portfolio Analysis: Boston Matrix
Portfolio Planning: Growth and Downsizing
SWOT Analysis
Definition of Product and Service
II: Understanding the marketplace
The Macro Environment
The Buyer Black Box – Buyer’s Characteristics
The Buyer Decision Process
B2B Market Characteristics
Customer Lifetime Value
Customer Relationship Groups
III: Designing a marketing strategy
How to create a Marketing Plan – 8 Steps
The Consumer Product
Three Levels of Product
4 Types of Consumer Products
Different Types of Consumer Products
Product Line and Product Mix Decisions
Individual Product Decisions
Product Line Decisions
Product Mix Decisions
New Product Development (NPD)
The New Product Development Process
New Product Development Strategies
Pricing Strategies
What is a Price?
3 Major Pricing Strategies
Customer Value-based Pricing
Cost-based Pricing
Additional Pricing Considerations
New Product Pricing
Product Mix Pricing Strategies
Price Adjustment Strategies
Initiating price changes
Product Life Cycle (PLC)
Product Life Cycle Stages (PLC)
Product Life Cycle Strategies
Branding Decisions
Characteristics of Services
Interesting
New View on Marketing
Next-Gen Marketing Tool: Virtual Reality
Advertising Evolution
The 5 Don’ts of Presentations
Successful Mobile Marketing
Why Most Marketing Strategies Fail
How to write a good Marketing Plan
5 Don’ts of LinkedIn
Using Social Media in Marketing
SEO
What is SEO?
How Search Engines work
How to do SEO?
SEO Rules for 2016
About Marketing-Insider
About the Author
Difference between Economies of Scale and Economies of...
Detailed Classification of B2B Goods – From Raw...
Types of B2B Products – Classification of Business-to-Business...
Finding Customer Problems – Problem Analysis in New...
Open Innovation in New Product Development – Extend...
5 Phases of the New Products Process –...
Categories of New Products – What is a...
Key Marketing Strategies for Startups – Startup Marketing
Creative Pricing Strategies – Pricing Alternatives to maximize...
 Marketing for Startups – Effective Marketing for...
Market Segmentation Criteria – How to segment markets
Requirements for profitable Segments – Select attractive Market...
Difference between Economies of Scale and Economies of Scope
Detailed Classification of B2B Goods – From Raw Materials to Components
Types of B2B Products – Classification of Business-to-Business Products
Finding Customer Problems – Problem Analysis in New Product Development
Open Innovation in New Product Development – Extend your Horizon
GET STARTED
Back To Top

 Website security

IP
104.27.137.59
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

cloudescaper.com

cloudescaper.com

marketing-insider.eu

marketing-insider.eu

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : , ( 80px from top )
  • H3 : Finding Customer Problems – Problem Analysis in New Product Development, ( 456px from top )
  • H3 : Difference between Economies of Scale and Economies of Scope, ( 474px from top )
  • H3 : Detailed Classification of B2B Goods – From Raw Materials to Components, ( 474px from top )
  • H3 : Types of B2B Products – Classification of Business-to-Business Products, ( 474px from top )
  • H3 : Open Innovation in New Product Development – Extend your Horizon, ( 474px from top )
  • H3 : Welcome to Marketing-Insider – the number one online marketing portal., ( 608px from top )
  • H3 : Become a Marketing-Insider now!, ( 703px from top )
  • H3 : GET STARTED, ( 772px from top )

 Typos

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